For nearly 70 years, Isabella has crafted premium camping experiences that bring freedom, beauty, and lasting memories to the outdoors.
Where Heritage Meets Innovation
In the years following the Second World War, Danes began spending their renewed freedom outdoors. Our founder, Søren Odgaard, saw this shift and began sewing tents from his garage for local families to rent. As lightweight caravans grew in popularity across Europe, Søren transformed his knowledge into something entirely new, the first caravan awning. This innovation expanded living space, making time outdoors more comfortable, and set a new standard for the industry.
In fact, the A-Measurement system, pioneered by Søren in collaboration with caravan makers in the mid-1950s, remains the global standard to this day. From that moment forward, Isabella became synonymous with progress in outdoor living.
Crafted to Endure, Designed to Inspire
Isabella has always pursued a single goal: creating products of uncompromising quality that stand the test of time. Many of our suppliers have partnered with us for generations, sharing the same dedication to precision and excellence. This collaboration has shaped products that families across Europe, and now the United States, trust to create lasting memories under open skies.
At the heart of everything is our vision: feel free. Freedom is what drives us to design with Scandinavian simplicity, to focus on longevity, and to elevate the outdoor experience. Every Isabella product is more than an accessory, it is a companion in the moments of connection, adventure, and comfort that matter most.